The Internet's latest heartthrob (photos)

Lasse Matberg, 30, a Royal Norwegian Navy officer has become a hit with the ladies on Instagram thanks to his hulking build and flowing, blonde locks. Admiring women say the Norwegian native, from Stavenger, looks like a modern-day Viking with his 6ft 6in stature and he has amassed more than 100,000 followers on Instagram since he started trending, up from a measly 500.

Speaking about the comments he receives on Instagram, he said: 'They want to marry me or ask me to make them pregnant.' More photos after the cut.